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CBE feature in May edition of ShelfLife

CBE’s recent Mobile POS installation in Spar Parkfoot in the UK was featured in the May edition of ShelfLife Magazine.

ShelfLife Graphic

The article can be read below or by clicking here

Case Study

Store: Parkfoot Garage (UK Convenience Store of the Year 2014)

Proprietor: David Charman

CBE Mobile EPOS Installation

Following a recent and extensive refurbishment of his award winning store, David Charman from Parkfoot Garage identified the need for more EPOS channels to cope with demand at peak periods. Charman discussed his needs with leading EPOS provider CBE

Initially, CBE had installed three lanes of its FutaTill EPoS solution to enable Parkfoot to manage its busy forecourt and convenience store.

However, following the revamp, customer numbers have increased leading to large queues forming within the store during peak periods. A number of solutions were proposed by CBE including self-checkout but it was the Mobile POS (MPOS) that Charman was most enthused by.

The MPOS is a fully fledged EPOS system that resides on a purpose built stand and is able to be wheeled to any point in the shop. The system offers functionality equal to that of a traditional EPOS solution including the new BP NCTT terminal taking credit, debit and fuel cards. CBE continued to configure the solution to meet the demands of a fast paced forecourt and convenience store environment and in December 2014 Charman decided to install the CBE MPOS solution.

He has been delighted with its success to date. The flexibility of the solution allows him to utilise and redeploy depending on trading conditions in the store.

The mobile system has since been utilised in many different areas of the shop, including:

  • To serve customers at specialist times e.g. flowers at Valentines
  • At busy fuel times the system is positioned by the front door for fuel customers only
  • To sell turkeys at Christmas, Charman sited the MPOS adjacent to the butchery and delicatessen counter. This eliminated the gridlock that they faced the previous year and facilitated the sale of a large volume of turkeys quickly and easily
  • To accommodate increased volume of sales during peak periods

Charman says that the benefits of the CBE mobile POS is that it enables the store to manage large volumes of traffic flow and they are able to offer the customers a much better personal service.

During the two busiest sales days at Parkfoot over Christmas the store was not only able to manage the increase in footfall in the store but also because of the faster throughputs, fuel volumes remained high, something he had not achieved in the 2013 Christmas rush.

All around, the new system has proved itself to be a winner. Parkfoot managed to maintain fuel volumes at a time when the busy shop may have precluded complete sales of both the shop and the forecourt. Following comments from users and Parkfoot, a series of enhancements are planned for 2015.

Read more: http://www.shelflife.ie/technology-solutions-for-your-business/

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